Certifications

Email Marketing Simternship

Google Ads Search Certification

SEO certification

Google Analytics certification

Projects

Advertising Proposal- (TechGuru Innovations.docx)

This project is an advertising proposal for Tech Guru Innovations, a mock company specializing in smart home devices. My goal was to drive submissions, ensuring potential customers are nurtured effectively before making a purchase. To achieve this, I implemented a social media advertising campaign, utilizing platforms such as LinkedIn and Facebook to reach and engage our target audience.

30 Day Content Campaign- (30-Day Content Campaign (Part 2)_Content Marketing (1).docx)

For the 30 day content campaign, I explained four of the content pieces I created and why they work well for my audience. I also created a distribution plan for the content and found key metrics to track to see how successful the campaign is.

Podcast Outline- (podcast.docx)

I created a podcast outline for the company TechGuru, which is a smart home device company. This podcast provides information on smart home products, how smart home technology impacts daily life, and how she got into creating smart home technology. This informs the listener while also drawing attention to their company.

Post Examples

I created three posts for a local bar to advertise their “specials” nights. For these posts, I kept in mind my target audience and what kind of impression I wanted the posts to give off.